Bold Graphic Trends for 2018

Posted February 09, 2018

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Do your videos have any text in them? Chances are yes.

Are you just using a standard text graphic? If the answer is yes, then you may not be getting the most out of your graphics to help your video stand out.

In the world of online video, a world in which a lot of people watch videos without the sound on, text and graphics can be important for your videos success. If it's too plain, then it won't draw or excite any viewers. If it is too bold and dynamic, then it may distract the viewer and they won't be able to follow the story you are trying to tell.

The key is to find something in between bland and too much. A fine line for sure, but one that if done right, it can help you retain viewers throughout your videos and get them to watch the next one too.

YouTube channel StudioBinder likes looking at graphics in video and they have made a video highlighting some of the trends in graphic text in video right now and gives some good examples of styles and techniques you can replicate in your edit software. 

There's no doubt that you've seen some or all of these methods and styles in videos on the web or on TV and in movies, and if it's good enough for them, then it's good enough for you. Creating these kinds of graphics is surprisingly easy - most of which are done through font and size choice, as well as some clever layering in the edit and playing with opacity on those layers.