Andrea Koppel
 

How To Start Your Own TV Channel and other stuff...

Posted August 05, 2019
Share To
 
 

Last week, I was on Time4Coffee with Andrea Koppel

The discussion was pretty free- ranging, but I think perhaps the most interesting part of it (but listen to all of it!), was the new opportunities offered now in which anyone can start and run their own TV Channel - Channel of course, being a very fluid term.

The key to success is profitablity.  Run cheap, create revenue streams and you are in business.

Andrea's business is now podcasting information.

Here's mine:

 https://time4coffee.org/212-how-michael-rosenblum-accidentally-invented-the-video-journalist-or-mmj-w-michael-rosenblum-rosenblum-tv/

Andrea is a serious java junkie, and tea tippler, who spent 20 years as an award-winning broadcast journalist – the last 14 with CNN – before reinventing herself in 2008 as a Public Relations and NGO (non-profit) executive.

During her time at CNN, Andrea spent 5 years as a foreign correspondent based in Japan and China and 8 years as CNN’s State Department correspondent reporting on American foreign policy. (Check out the photo of Andrea below in Tripoli getting an exclusive interview with Libya’s former dictator Muammar Qaddafi in December 2003 while she was EIGHT months pregnant with her son.) And last, but certainly not least, she finally put her Political Science degree to use (!) – chasing down members of Congress for on-camera interviews as Capitol Hill correspondent.

In 2008, she began her Goldilocks-like journey to reinvent herself — first, as a Senior Vice President of Communications at M & R Strategic Services –- a cause-oriented Public Affairs firm. This “bowl of porridge” was too cold. Then, in 2010, at the American Red Cross where she took on her new job as Director of International Communications –just two weeks after the massive earthquake in Haiti that left 220,000 Haitians homeless! This “bowl of porridge” was way too hot.

A year later, Andrea spotted a job posting at Mercy Corps, a global humanitarian and development organization, and was hired in 2011 as Vice President of Global Engagement & Policy. One of the best parts of this job was that she got to travel all over the world, including to the Himalayan Kingdom of Nepal, where she and a colleague trekked the Annapurna circuit and climbed to the top of Poon Hill at 10,531’ (see photo below) to watch the sunrise over Mt. Everest. In case you’re wondering, this “bowl of porridge” was just right!

 


Recent Posts

Character-driven journalism is not new to newspapers, though it once was. It was once called The New Journalism in the 1960s — see Truman Capote or Tom Wolfe. Today it is industry standard. Why not take the Sopranos or Breaking Bad formula and marry it to TV journalism? (How many interviews have you seen in The Sopranos? How many Man on the Street soundbites have you seen in Breaking Bad?)


In a recent study by The Reuters Institute, 40% of Americans no longer watch or read the news at all. They find it too depressing. All doom and gloom.


There is a great deal of concern, well placed, that few people under the age of 30 watch TV news. Viewership of TV news in general has fallen off, so naturally, TV executives across the boards are searching for a solution. How to appeal to a demographic that spends most of their time on social media?


Share Page on: