EmailIt's an old saying in video and film: Don't look at the camera.
This saying is very misguided.
When you are interviewing a subject, or doing an introduction to your video, or any time you are addressing the audience you or your subject should look into the camera. If you are doing an interview, it is not compelling to shoot your subject's ear, that is not how people talk in the real world. Have the subject look directly into the camera and make a connection with the viewer.
Video is far more personal than it was when "don't look at the camera" came about, and the way we shoot should reflect that.
Featured Courses
Recent Posts
The Future of News is NOT TikTok, It’s Netflix
December 18, 2024
Character-driven journalism is not new to newspapers, though it once was. It was once called The New Journalism in the 1960s — see Truman Capote or Tom Wolfe. Today it is industry standard. Why not take the Sopranos or Breaking Bad formula and marry it to TV journalism? (How many interviews have you seen in The Sopranos? How many Man on the Street soundbites have you seen in Breaking Bad?)
Good News is actually Good News
October 14, 2024
In a recent study by The Reuters Institute, 40% of Americans no longer watch or read the news at all. They find it too depressing. All doom and gloom.
The Future of News: TikTok or Netflix
September 09, 2024
There is a great deal of concern, well placed, that few people under the age of 30 watch TV news. Viewership of TV news in general has fallen off, so naturally, TV executives across the boards are searching for a solution. How to appeal to a demographic that spends most of their time on social media?