No Lights!

Posted March 13, 2020
Share To
 
 

When I was working with CBS, the crew used to schlep around a massive 3 point light kit.

They also put sun guns on the massive betacams that they carried on their shoulders - like taking along a refirgerator.

This notion of having to light everything was a product of the original technology of field video. The old tube cameras did need lights.

iPhones don't.

The technology was designed so that anyone could shoot their kid's birthday party with just the lighting from the candles on the cake.

In this story, Spectrum1 Los Angeles MMJ Itay Hod shot this story, on an iPhone, - without lights.

We don't like lights

We don't like sun guns

We think that the scene should look the way it looks in real life.

If it's a dark and moody bar, it should be a dark and moody bar.

Not look like someone drove their Ford F-150 into the bar and turned on their headlights. 

The iPhone is an amazing tool, and in the right hand,s with the right training, it can produce wonderful stories

 

On a phone

 


Recent Posts

TV News’ Original Sin
January 08, 2025

My mentor in the television business was Fred Friendly. For those who never heard of him, he pretty much invented TV news. He was Edward R. Murrow’s producer for many years before he became President of CBS News.


In today’s digital era, platforms like YouTube, TikTok, and Instagram dominate our online lives with content created by influencers and creators making a lot of money with the videos they make. It’s easy to see why this is such an attractive career.


Local TV news is also in trouble. Viewership is down and the all-important younger demographic is not even interested in watching. How can we get them watching?


Share Page on: