EmailThis week we are training journalists in Brussels in video using nothing but their iPhones. Not only are we always amazed how quickly someone can pick up the method and make a great 1 minute story, but also we are blown away by what can be done simply using an iPhone. Using it to shoot, to edit, and to publish it is one of the most powerful tools for video out there.
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TV News’ Original Sin
January 08, 2025
My mentor in the television business was Fred Friendly. For those who never heard of him, he pretty much invented TV news. He was Edward R. Murrow’s producer for many years before he became President of CBS News.
What Does it Take to be an Influencer?
January 06, 2025
In today’s digital era, platforms like YouTube, TikTok, and Instagram dominate our online lives with content created by influencers and creators making a lot of money with the videos they make. It’s easy to see why this is such an attractive career.
Stanley Kubrick Showed Us How to Make Local TV News a Success
January 03, 2025
Local TV news is also in trouble. Viewership is down and the all-important younger demographic is not even interested in watching. How can we get them watching?