Today's video of the day comes to us from Red Bull. Red Bull is a model case study in the aread of video. Red Bull produces a lot of video particularly in the extreme sports genre. They have used video to further their brand have become known for their action video. This is a strategy used by a major company, but it is one that you should be using as well. Red Bull usually does their videos with a pretty simple kit that uncludes some DSLRs and GoPros. You could make this!